ECM Meetings Statistics Report 2013: ready, steady, go!

ECM Meetings Statistics Report 2013: ready, steady, go! After the success of the previous years of the ECM Meetings Statistics Report, ECM is working on the 2013 report so as to continue to provide cities with a unique overview of the meeting industry and a reliable European benchmark.

After the success of the previous years of the ECM Meetings Statistics Report, ECM is working on the 2013 report so as to continue to provide cities with a unique overview of the meeting industry and a reliable European benchmark. We would again like to thank warmly all the cities that participated in previous years and invite you to join the 2013 project. 

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The Meeting Statistics Report is a long-term project. In the next few years, we hope that more and more cities will be able and willing to participate in the project, providing more and more complete data, in order to be able to make the analysis more detailed. We will also be able to compare even and odd years separately, which will be very interesting, due to the cyclical nature of MICE activity.

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Should you wish to participate, just follow the simple steps described below.

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How to participate?

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1.     Make sure that the appropriate person in your office gets the information or provide us with a contact name.

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2.     Prepare the following information for the year 2012

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–            Name of the City

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–            Name of the Meeting (OPTIONAL – Can be a code)

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–            Start Date (dd-mm-yy)

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–            End Date (dd-mm-yy)

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–            Type of Event – Choose between Association/Non Corporate and Corporate

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–            Number of Delegates

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–            Scope of the Event – Choose between National and International

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–            Type of location where the meeting takes place – Choose between Congress & Convention Centres, Hotels, Universities and Other venues.

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New in 2013 (and OPTIONAL):

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–             Theme of the meeting: Medical sciences, Industry…. We will be using the same categories as ICCA.  See the Excel document for the full list.

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New participating cities are kindly requested to provide data for the years 2011 and 2012 if available.

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3.     Put all your data in the standard Excel file and send it back to olivier@europeancitiesmarketing.com no later than 22nd March.

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4.     Do not forget to read carefully the definitions in the Excel file (based on UNWTO work) and the methodological information before starting to enter your data. Doing this will ensure that we all compile information in the same way.

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Please note that fairs and trade-shows should not be included in your database.

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Please note that the data concerning individual meetings will remain strictly confidential.

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5.     Exchange with your colleagues!

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You will find on the intranet the Meeting Statistics Reports for 2011 and 2012, and the ECM Research Newsletter highlights best practice cases on how to collect meeting data.

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Preliminary results will be presented during the ECM Summer Meeting and General Assembly which will take place in Copenhagen on 5th-8th June. As in previous years, the final report will be downloadable from the ECM intranet for members only.

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Should you have any questions, please do not hesitate to contact Olivier Drouet, at olivier@europeancitiesmarketing.com

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