2023 has been the year of compiling and launching our strategy “Wegeneration”, with profound implications for how cities should manage tectonic shifts in our societies and navigate towards purposeful adaptation and restructuring.
In 2023, #CityDNA consolidated in-person events and members responded with highest attendance. The record-breaking Autumn conference in Valencia together with the Global Destinations Sustainability Movement (GDS-Movement) and the highest record attendance of our recent General Assembly in Bologna are the best proofs that quality meeting in those challenging times is key.
Building the strategy and the #powerofcommunity also reinforced CityDNA community while engaging extensive conversation with members and partners about our purpose, shared values and the joint strategic challenges. Members are even more eager to work together and speak with one voice, #advocacy is on every lip to help #DMOs make a real difference for the destinations and communities they serve.
⬆ This is a long journey and the #VivaCITY Challenge launched in collaboration with Simpleview undoubtedly confirms that a fundamental grass roots approach is the only one. Another component our strategy was to enlarge the #CEO meeting to the whole DMO membership to discuss sensitive issues or proprietary strategies only for CEOs with the first edition early 2024. Together, they share experiences, insights, and challenges in leading their organizations, creating a forum for mutual learning and growth.
Similarly, the #CVBcafé specifically curated to exchange and discuss current challenges amongst Convention Bureaux peers started with a resounding success.