For Tourist Boards, Convention Bureaux
and City Marketing Organisations in Europe
(City Destinations Alliance is the new name of European Cities Marketing)
Summer School, August 27-31, Turin
#CityDNASummerSchool
More than 15 experienced professionals will lead the newcomers and the freshly-employed professionals of the institutions belonging to the global meetings industry through the most advanced professional protocols for a successful introduction to the industry, complimented by hands-on workshops.
The 4-day course is tailormade for the new professionals employed in Convention Bureaus, Venues, PCOs, hotels, airlines and other institutions of the global meetings industry.
City Destinations Alliance is Born!
#CityDNA
From March 31, 2022, City Destinations Alliance is the new name and identity of our organisation formerly known as European Cities Marketing. The rebranding marks a key shift that has been underway for several years, and accelerated by the pandemic, namely that destination leadership involves much more than marketing!
Over the next months, the Alliance will gradually apply the new visuals across all platforms and channels.
City Cards Expert Meeting, June 2-3, Genoa
#CityDNACityCards
Join us for the 11th CityDNA City Cards Expert Meeting that will be held in Genoa on June 2-3, 2022. Our broad approach will include presentations and discussions on latest product developments, successful partnerships, innovating marketing strategies and much more.
This event is open to CityDNA members only, specifically to tourism professionals working on city cards schemes (Product Managers, Project Leaders, Marketing Managers…) who are looking to improve – but also share – their knowledge with other participants.
Welcome to City Destinations Alliance
We are a knowledge sharing network for cities and urban regions working to unfold the potential of the visitor economy (Leisure, Meetings Industry and City Marketing).
Our vision is for all cities in Europe to flourish as great places to live, work, meet and explore.
As a community of DMO professionals, our promise to each other is to always be curious and forward thinking, share our inspiration and never stop learning.
MEMBERS
SO MUCH DIVERSITY UNITED BY A COMMON GOAL
Our members are Tourist Boards, Convention Bureaux and City Marketing Organisations represented by their CEOs, managers and their best experts.
City Destinations Alliance is committed to give equal benefit and profile to members from capital, leading and smaller European cities.
While keeping its focus on cities, City Destinations Alliance proposes National Tourist Boards, National Convention Bureaux and Regional entities (whether it refers to Leisure, Meetings Industry or City Marketing) to tackle this perspective by establishing permanent contact and working together with cities, one of the basis to enhance national business.
City Destinations Alliance is the only organisation to work with Leisure, Meetings Industry and City Marketing. We believe in the vision that “everyone in the city sells the city”.
MEMBERS
SO MUCH DIVERSITY UNITED BY A COMMON GOAL
Our members are Tourist Boards, Convention Bureaux and City Marketing Organisations represented by their CEOs, managers and their best experts.
City Destinations Alliance is committed to give equal benefit and profile to members from capital, leading and smaller European cities.
While keeping its focus on cities, City Destinations Alliance proposes National Tourist Boards, National Convention Bureaux and Regional entities to tackle this perspective by establishing permanent contact and working together with cities, one of the basis to enhance national business.
City Destinations Alliance is the only organisation to work with Leisure, Meetings Industry and City Marketing. We believe in the vision that “everyone in the city sells the city”.
EVENTS
City Destinations Alliance events provide members with information,
contacts and business leads they cannot afford to miss out on.
NEWS
The reference for Leisure, Meetings Industry and City Marketing in Europe.
- All
- City Destinations Alliance
- Innovation
- News
- Press Releases
- Tourism Industry
- Webinars
International Conference in Hamburg
Our International Conference in Hamburg on March 30-April 2, 2022 was the opportunity for the 190+ delegates from European cities and beyond to meet again in […]
Supporting tourism’s recovery: destination and regional perspectives
CityDNA, ETOA and NECSTouR represent city destinations, the travel trade and regional governments’ tourism interests. Developing mutual benefit while securing a safe space for a vibrant […]
European cities reunited in Hamburg
The ECM International Conference in Hamburg on March 30-April 2, 2022 was the opportunity for the 190+ delegates from European cities and beyond to meet again […]
CityDNA Advisory Council: seeking the opinions of the new generation to our industry!
The CityDNA Advisory Council will ensure that City Destinations Alliance has longevity through remaining relevant to its members. Its goal is to actively seek the opinions […]
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MEMBERS KNOW BEST
“City Destinations Alliance is the only organisation to gather once a year all CEOs of European destinations to discuss the latest market trends and new developments in policy, strategy and operations.”
“Knowledge exchange and best practice sessions are core activities in City Destinations Alliance: from meetings statistics to ambassador programmes, we are always kept up to date by the best examples in Europe and from around the world.”
“City Destinations Alliance is a member organisation. It is for the members and by the members. Its core mission is to empower members to inspire, co-develop and promote a sustainable visitor economy for the city. Through its strategy, CityDNA explores a more sustainable tomorrow together with a great purpose and appetite for experimenting in the visitor economy that contributes to a better life in the city.”
“Every year we have more and more City Cards specialists participating in the City Cards Expert Meeting and strengthening the network. Through best practices and knowledge exchange, these meetings allow CityDNA member destinations to fine-tune their City Cards, their communication and marketing & sales strategy with the goal of a sustainable growth of the destination.”
“By providing data, we can benchmark the performance of our destinations in bednights and in meetings statistics, as well as the financing and spending structures of our organisations. For the 50% of our members who do not have their own research departments, City Destinations Alliance can provide a unique and essential source of information.”
“When it comes to looking at the future, the CityDNA Summer School is a unique opportunity for young professionals just entering the Meetings Industry to spend three days with some of the biggest names in our business, understand the nature of the Meetings Industry, and acquire practical marketing skills. An unforgettable career-defining experience!”
“The CityDNA Knowledge Groups play a strategic role in helping us develop new ideas, products, insight and solutions in the areas of City Cards, Digital Destinations, Meetings Industry, Research & Insights, Sustainability, Tourist Information Centres, Trend Room. They are a goldmine!”
CityDNA LIVE
💳 There is still time to register for the 11th #CityDNACityCards Expert Meeting in @GenovaEventi, on June 2-3!
The event is open to #CityDNA members, working on #citycards schemes who are looking to improve, but also share, their knowledge!
Register: https://t.co/VhrdSgnux7
💻 Our webinar ‘How User-generated content can help bolster your destination’s #sustainabilitystrategy?‘ is happening now!
With @seekerloverdrmr @CrowdRiff / @Valenciaturismo CVB / @jasperbroekhuis @NBTC
The recording will be available for #CityDNA members.
#UGC #sustainability
📅 Few days left to register for @ETOA #CityFair22 June 9!
Over 140 buyers already registered, ready to do business with you! Offering 5,000+ B2B meetings, it's the mid-season business development opportunity not to miss!
Buyers list: https://t.co/05pMhqlDrf
#CityDNA #eventprofs
💻 D-2 before our webinar ‘How User-generated content can help bolster your destination’s #sustainabilitystrategy?‘ on May 18 @ 15:00 CET.
With @seekerloverdrmr @CrowdRiff / @Valenciaturismo CVB / @jasperbroekhuis @NBTC
Register: https://t.co/W9M8CJSaHB
For #CityDNA members only.
📅 What is better than a breakfast with European colleagues to start the day?
We invite our members to a networking breakfast during @IMEX_Group Frankfurt on June 1 @ 8:30 room Symmetrie 4, Hall 8.1
Confirm your presence with this form: https://t.co/pT0tXywv5O
#eventprofs #imex22
