
CityDNA Autumn Conference 2025, Tórshavn
September 30 - October 2

#RefreshedCityPerspectives
In a world saturated with sameness, Tórshavn invites us to the edge — geographically, mentally and structurally — to radically rethink how we design and deliver the visitor economy.
Rather than defaulting to overused frameworks of sustainability and regeneration, this conference proposes a sharper, more actionable lens: reshaping, rebalancing and reigniting what tourism means for cities of all sizes.
From the vantage point of a small, resilient and deeply rooted place, we’ll unpack failures and successes with candour and curiosity — exploring what didn’t work and why, as well as what should be retained and reimagined.
Tórshavn is not just a location; it’s a methodology. Its remoteness encourages a slowing down, a deeper connection and a more meaningful exchange of ideas. The format will reflect this, with “walkshops”, campfire conversations, peer-to-peer forums and more time for dialogue than monologue.
BOOK YOUR ENTIRE TRIP NOW, REGISTRATION IS OPEN!
City Destinations Alliance is proud to announce that the next CityDNA Autumn Conference will take place on September 30 – October 2, 2025, in Tórshavn, Faroe Islands!
We are thrilled to partner with Visit Tórshavn and Visit Faroe Islands to bring our community to this unique destination and can’t wait to explore its stunning landscapes and rich culture together.
Take note of the new conference days! To better align with available flight connections, the conference will take place from Tuesday to Thursday instead of the usual Wednesday to Friday schedule.
GETTING TO THE FAROE ISLANDS – BOOK EARLY AND TAKE ADVANTAGE OF OUR DISCOUNT CODE WITH ATLANTIC AIRWAYS
Getting to the Faroe Islands is easier than you think, but flights are limited and in high demand, so we strongly encourage you to book your flights as early as possible to secure availability and the best rates.
How to get there: you can fly non-stop to the Faroe Islands from various destinations, including Copenhagen, Paris, Keflavík/Reykjavík, Edinburgh, Oslo, and Bergen.
SPECIAL FLIGHT DISCOUNT WITH ATLANTIC AIRWAYS
Thanks to our partnership with Atlantic Airways, delegates attending the CityDNA Autumn Conference can benefit from a 15% discount on the airfare (excluding airport fees) for selected direct flights.
Applicable routes:
Copenhagen, Billund, Aalborg, Paris, Keflavík/Reykjavík, Edinburgh, and Oslo
Booking period: May 19 – June 9, 2025
Travel period: September 26 – October 6, 2025
Promo code: CITYDNA
Where to book: www.atlanticairways.com
Please note: the discount applies to the net fare only; airport taxes and fees are charged at full rate.
WIN A PLANE TICKET TO THE CONFERENCE
Attending IMEX Frankfurt 2025? Be sure to stop by our stand and enter the Prize Draw, courtesy of Atlantic Airways.
Here’s how it works:
1. From Tuesday 20 May at 09:00, drop your business card at either the CityDNA stand (G140) or the Faroe Islands stand (F240).
2. Join us on Wednesday 21 May at 14:30 at the CityDNA stand for a short presentation and live prize draw.
3. Two lucky winners will receive a free return flight to the Faroe Islands for the conference (booking to be arranged directly through Atlantic Airways).
BOOK YOUR HOTEL
Tórshavn offers a select number of hotel rooms, so we recommend booking your accommodation early to ensure the best choice and rates.
Check out the different options on the conference website to get the best rates.